Your $6,000 Chanel Gold-Colored Water Bottle With Quilted Lambskin Bag To Save The Environment

Chanel Gold-Colored Water Bottle

This seems like the perfect accessory for environmentally conscious jet-setting celebrities, millionaires, billionaires, and minor royals to carry the precious water. French fashion house Chanel recently unveiled a double duty leather case and its accompanying accessory, a Gold-Colored Water Bottle with a $6,000 (£4,410) price tag.

Named “flask bag”, the luxury bag made of quilted lambskin leather comes decorated with a gold chain handle and interlocking Chanel logo. Created out of concern the damage plastic bottles do to the environment, the luxury brand hoped the reusable gold-plated bottle will attract the eco-friendly crowd from around the world – regardless of the price tag. And they hoped it right.

Chanel Gold-Colored Water Bottle

The gold-plated water bottle went on sale for the first time in November just before the holiday season. The targeted crowd did not disappoint; flask bag is already sold out at their stores around the world many times.

It was given a boost during the Grammy Awards by Maggie Rogers on the red carpet. The American singer-songwriter made it her preferred accessory for the evening and told reporters at the event: “Sustainability is a really important thing to me.”

This by no means the most expensive water to ever sold. Back in 2010 the Acqua di Cristallo Tributo a Modigliani bottle, sold for £45,000 ($58,000 at today’s exchange rate). That bottle had water sourced from France, Fiji, and Iceland and sprinkled with “gold dust”. It was auctioned off for a good course, to raise funds to combat climate disaster.

Chanel Gold-Colored Water Bottle

This is not Chanel’s first incursion into the luxury water bottle business. In 1994 they roped in supermodels Claudia Schiffer and Carla Bruni to sell a different version. This original version is now selling on luxury resale websites for £8,500 (approx. $11,000) – just the bag without the bottle. Hop over to Chanel to snag your own Gold-Colored Water Bottle.

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