There is a Veuve Clicquot Mail Van doing rounds in the US presenting their patrons a unique experience, vodka brand Grey Goose has a similar offer in the UK. They’ve converted an old-fashioned Citroën H van into a camionnette aka a delivery van with a bar. This luxury mini bar-on-wheels has interiors with intimate surroundings and seat two lovely people to participate in the Grey Goose Martini Experience. The invitation-only affair starts with a private consultation with the bartender, during which guests are asked to describe their taste preferences after that guests get to enjoy their bespoke martini.
Dubbed the “world’s most intimate martini bar”, its concept was created by the branding agency Ragged Edge. Exteriors of the Grey Goose martini bar looks like a bakery goods delivery van for Boulangerie François and display fresh Grey Goose bread made from soft winter wheat from the Picardie region in France, which guests can sample.
Interiors of the luxuriously appointed bar have enough room for three – two guests and the mixologist. Materials such as leather, marble, etched glass and metallic details add a touch of upscale look to it. There is something for everyone – for those with curious minds, there is a peephole on the back to steal a glimpse of the martini bar.
The Grey Goose Martini van will be touring the UK until the end of this year, offering enthusiastic admirers a chance to enjoy a custom cocktail prepared just for them.